Your Wealth,
Your Legacy.

Trusted financial advice to help you plan with confidence, protect what matters and build lasting wealth.

Keanu Le Roux, Independent Wealth Manager

Financial Guidance You Can Trust.

I'm Keanu Le Roux, an Independent Wealth Manager focused on helping individuals, families, and business owners build and protect long-term wealth with clarity and confidence.

I provide objective, unbiased financial advice that is free from conflicts of interest, grounded in a holistic approach to financial planning. By considering all aspects of your financial position, I develop integrated strategies tailored to your unique goals and evolving needs.

I am contracted to a licensed Financial Services Provider (FSP) holding both Category I and Category II licences, enabling the provision of comprehensive advice alongside discretionary investment management solutions.

My approach is underpinned by a fiduciary duty to act in your best interests at all times—ensuring transparency, ongoing review, and that you remain informed, confident, and in control of your financial future.

As the saying goes, 'personal finance is more personal than it is finance.' Every conversation begins with understanding your life—your values, family, and ambitions—before shaping a strategy aligned to what matters most to you.

My approach emphasises behavioural coaching, recognising that long-term success is driven as much by disciplined decision-making as by investment selection. Research, including the 'Advisor's Alpha' framework, shows that effective guidance can add up to 1.5% per year in net returns by helping clients avoid costly, emotionally-driven decisions.

I focus on clarity, education, and long-term thinking—providing objective guidance without unnecessary complexity or pressure, so you remain confident, informed, and committed through every stage of your financial journey.

I hold a Bachelor of Theology from the South African Theological Seminary and a Postgraduate Diploma in Business Management from Stellenbosch Business School, and I am preparing to complete my CFP® certification.

As an authorised Financial Services Representative (RE5 and Class of Business certified), I specialise in private wealth management, investment strategy, risk protection, retirement planning, and estate structuring.

I began my career at Discovery, completed my supervision at The Wealth Room, and now operate as an Independent Wealth Manager, delivering bespoke, holistic solutions tailored to each client's long-term goals.

You get a dedicated advisor who genuinely cares about your outcomes. I take the time to understand your full picture, communicate clearly, and stay with you as your life and goals evolve. Your success is my success.

What I Offer

Comprehensive financial services tailored to your unique needs and goals.

Financial planning consultation
Investment and savings growth
Estate and retirement planning

A holistic view of your entire financial life brought into one clear, personalised plan. By aligning your goals, lifestyle, cash flow, investments, protection and long-term strategies, I help you answer the most important question: how much is enough?

Protecting your income, family and assets against life’s uncertainties. Through carefully structured risk solutions, I ensure that illness, disability or unexpected events don’t derail your long-term financial plan.

Choosing and structuring the right healthcare solutions for your needs and stage of life, with a focus on affordability, appropriate cover and long-term sustainability.

Disciplined, goal-driven investment and savings strategies aligned to your objectives, timeframes and risk profile. Focused on long-term growth, diversification and consistency.

Planning for a financially secure and fulfilling retirement with a clear roadmap — from structuring your savings and investment strategy to income planning so you can retire with confidence.

Integrated planning for business owners that connects business strategy to personal wealth outcomes — from cash flow and succession to risk and investment planning.

Structuring your estate to protect your loved ones and preserve your legacy. Coordinating beneficiaries, estate structures and long-term intentions so your wealth is transferred according to your wishes.

Latest Insights

Thoughts, tips and updates from my desk to yours.

Gold bars and oil barrels representing commodity market dynamics
April 9, 2026

Gold, Oil, & Your Portfolio

You may have noticed something strange lately: gold prices have fallen sharply even as the Middle East conflict has intensified. Normally, war drives gold up. So, what's going on? The short answer is oil.

Read Full Article →

What My Clients Say

Real feedback from people I've had the privilege of working with.

If you want a financial advisor who operates with absolute integrity and speed, Keanu is 100% your person. The advice I’ve received has been invaluable and custom fit to my goals. He is patient in answering the plethora of questions I always have, deeply knowledgeable, and remarkably quick with getting things done. I trust his judgment implicitly.
Wikus Venter
I have had a really positive experience with the financial planning support I received from Keanu. Everything was explained clearly and in a way that actually made sense, which made it much easier to feel confident in my decisions. The level of care and attention to detail really stood out. What impressed me most was the willingness to go the extra mile. Every question was handled with patience, and nothing ever felt rushed or overlooked. Keanu is always professional, reliable, and genuinely focused on finding the best solutions for my needs. I would highly recommend his services to anyone looking for trustworthy guidance and a personalised approach to financial planning.
Dané Coetzee

Trusted Partners

I work with leading financial institutions to deliver the best solutions for my clients.

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